Word mark or word/figurative mark?

Term Main definition
Word mark or word/figurative mark?

If the applicant is interested in the particular typeface design, color, font arrangement, or graphic elements, a word/figurative mark is recommended.

Advice for use in practice: The protection of a word/figurative mark, however, only refers to the mark as a whole. A word/figurative mark does not protect the word and the image separately.

For additional information see our FAQ or our Trademark Glossary.

For additional information see our FAQ or our Trademark Glossary.

Trademark Glossary
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